Want to order pizza on Zomato app?
Even a child can navigate the app as there is a clearly defined method for proceeding on the app platform. Zomato APIs give you access to a vast amount of information about restaurant menus, ambience, locations across 10,000 cities globally.
For example, I want to access the ratings for all the restaurants around me to help my friend start her own online food business. She also wants to upload her menu, photos, reviews, etc. In this case, the function of Zomato APIs is to display the relevant information to me, and also, display the relevant information about my friend’s restaurant to the Zomato customers. The work of an API is to create a link between the app and third-party vendors and customers who use Zomato.
Since 2010, usage of APIs has soared. APIs helped facilitate businesses like Amazon, and there has been no looking back ever since. The internet provides us with so much data. Most of the innovation has taken place due to the prevalence of available information on the web. Where is this data coming from? It is being accumulated from various sources and delivered to us via APIs. On social media sites like Twitter and Facebook, the APIs enable users to access information about their friends, recent updates, photos, birthdays, anniversaries, and so on. The advent of APIs have enabled these social media to be more engaging and user friendly.
How do consumers get so much information before making a purchase? It is given to us through the APIs facilitating us to source things from places afar, increasing our access to as many options as possible.
It is an exciting era.
The speed of innovation has increased rapidly since the beginning of the decade. In the coming decade, APIs will marry itself with the concept of Al. Developers can use APIs to build applications which are capable of performing purchase prediction, facial detection, text analysis, and so on.
As Tom Freston once said, “Innovation is taking two things that already exist and putting them together in a new way.” Allowing application development to become more flexible is a vital part of today’s entrepreneurial IT vision. APIs will be the de facto protocol used by developers in the coming years.
As artificial intelligence is the bright future, apps will need to cope up with the newest technologies that are being introduced with the help of API providers.
